Penny Lane Financial, LLC was founded in 2014 by Jeff Pickering with a simple mission: to make financial guidance more accessible and easier to understand. Based in Tacoma, Washington, we serve individuals and families at every stage of life—especially those preparing for and living in retirement.
What sets us apart is our structure. With more than 10 financial services offered under one roof—including financial guidance, mortgage lending, and insurance—our licensed team works together to provide coordinated, comprehensive support. Instead of sending clients to multiple offices, we bring the expertise together to support the full picture of their financial lives.
As a financial center focused on retirement, we are committed to building lasting relationships and delivering clear, personalized strategies that help our clients move forward with confidence.
Meet Our Team
Get to know our exceptional team of experienced, educated specialists who will provide you with the best possible advice and service.
Jeff Pickering
President and Founder
Developer
WA and AZ Insurance Licensed Life, Property, CasualtyWA Designated Broker/Owner NMLS #294795
Katie Parker
Director of Operations
Developer
WA Insurance Licensed Life,Disability, Property, Casualty
Jeff Cathersal
Financial Advisor
Developer
Securities and Insurance Licensed
John Williamson
Financial Advisor
Developer
Securities and Insurance Licensed
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Xenia Tiginyanu
Insurance Specialist for Home/Auto/Umbrella
Developer
WA Insurance Licensed Life, Property Casualty #1093083
Rosemary Godwin
Senior Loan Officer
Developer
Eastern WA Branch Manager
NMLS #272677
Tina Steele
Certified Reverse Mortgage Specialist
Developer
NMLS #250989
TESTIMONIALS
See What Our Clients Have To Say
CC Mendoza
This Team is excellent! They are intelligent, professional and so helpful. They helped us write up a Trust for our children and they manage our retirement accounts. I highly recommend them and in fact have referred several other family members to them as well and they are pleased too. I specifically want to say Jeff and Katie are the best, they've been quick to respond, patient, instructive and helpful.
Services
Financial planning, Estate planning
CONTACT US
Get expert advice from a local and friendly company.
ADDRESS
1804 W Union Ave, Suite 202, Tacoma, WA 98405
OFFICE HOURS
Monday to Friday
9:00 am - 5:00 pm
PHONE
253-327-1177